Physical distance increases round-trip time. Hosting servers closer to users reduces latency and improves responsiveness.
Faster loading pages result in lower bounce rates, higher engagement, and improved conversion rates.
Search engines consider page speed and user engagement signals, making server location indirectly important for SEO rankings.
Thailand provides a strong balance of regional proximity, connectivity, and cost efficiency for ASEAN-targeted websites.
Choosing the right server location is essential for delivering fast, reliable, and SEO-friendly websites in ASEAN.